Take a Look at the Numbers Involved

Your Estimated Investment*

Type of Expenditure AMOUNT
Initial Franchise Fee $32,000 to $40,000
Travel and living expenses during training $4,000 to $7,000
3 months’ rent $26,250 to $367,500
Security deposit for lease $9,000 to $225,000
Leasehold improvements and construction costs (assuming no pool) $1,750,000 to $2,800,000
Selectionized equipment and free weights $125,000 to $500,000
Cardiovascular equipment $150,000 to $500,000
Signage $35,000 to $85,000
Initial inventory, other equipment and supplies $12,000 to $56,000
Computer system and Gym Management System $20,000 to $35,000
Advertising and marketing $25,000 to $170,000
Miscellaneous opening costs $10,000 to $65,000
Additional funds $20,000 to $150,000
TOTAL ESTIMATED INITIAL INVESTMENT (excluding real estate purchase costs and assuming no pool) $2,218,250 to $5,000,500

Your Acumen is Complemented by Our Proven Processes

You know business. We know the fitness business. With over 50 years in the industry, 150+ corporate gyms and 30+ years in franchising, we also know what it takes to be a successful franchisor. We are committed to growing our brand the right way with the right partners, so we provide everything imaginable to set you up for initial and ongoing success.

  • Real Estate – Whether you use a local realtor or choose to enlist one of our brokers, our sophisticated mapping process determines demographics in any given area and will guide the site selection process.
  • Design & CONSTRUCTION – Our in-house design team is an available resource as is our list of approved contractors in your area. Either way, we provide guidance on value engineering.
  • Opening Support – Our operations team, along with Gold’s Gym University, our comprehensive web and video based training system, will help you hire and prepare your managers and staff to open the doors.
  • Grand Opening PRE-SALE – Forget the old trailer in front of the construction site, our pre-sale marketing and sign-up can all be done online. Some locations have opened with over 3,000 pre-sold members.
  • Ongoing Support – Overseen by the Director of Operations, our Field Business Consultants will conduct operational visits and quarterly business reviews of your gym, providing the guidance you need.
  • Annual Convention – An unparalleled opportunity to glean transparent best practices from the Gold’s Gym system and to connect with franchisees from across the globe.
  • Award-Winning Marketing – We’re recognized for bringing members – new and old – through your gym doors. A fresh and consistent mix of PR, digital and traditional marketing tactics help us – and you – to do just that.
  • GOLD’S STUDIO™ – The latest Gold’s Gym experience offering which gives members access to coach led, individually adapted, and community driven boutique-style fitness programs, all designed to remain at the forefront of the trends our members expect.

This is just a snapshot of the ways we help you grow your business.

*For more details, refer to Item 7 in our FDD. Numbers are based on a new 35,000 fq. ft. Gold’s Gym Facility.

Check out our prime markets to see where we hope to help you.