You Can Transform Lives – Including Your Own

Motivation is at the root of every decision we make – it has affected your personal decisions regarding fitness and your professional decision to explore a fitness franchise. But the exact reason behind your motivation is always a personal one.

Our personal motivation? Obesity rates have risen steadily over the past half century and, according to the CDC, today nearly 70% of Americans over the age of 20 are overweight. This staggering statistic knows no race nor cultural bounds and is directly responsible for health insurance rates that have risen through the roof.

Enter the $84 billion-dollar global fitness industry and the opportunity it has to impact the obesity problem. Every gym strives to make a difference, but as gyms become more specialized, they tend to alienate larger groups of people. Gold’s Gym has done the opposite. Our evolution has focused on making our offerings more inclusive, not less. Some say you can’t be all things to all people. We believe we can, and that’s the only way we can positively impact the greatest portion of the population. We offer top-of-the-line fitness equipment, personal training, boutique HIIT classes, group exercise options and kids care. We do it all because it all supports our mission:

Help people achieve their potential through fitness.

What’s In It for You?

Higher purpose and personal fulfillment are extremely important and, like we said, hopefully play a role in your overall motivation. But we know this is a business decision, and you have your pick when it comes to investment opportunities in the franchise space. So what is it that makes an investment attractive? Franchisor support and the potential for a strong ROI are givens, but what about these advantages:

  • Providing a market-leading, best-in-class service
  • Being the most respected and best-known brand in the category
  • Serving an industry that has grown consistently for more than 50 years
  • Aligning with the industry innovator
  • Answering demand from all people – without age, cultural or religious boundaries
  • Taking your pick from many markets primed for development

When you’re evaluating franchise investment options, why settle for less?

J.D. Power has ranked Gold’s Gym “Highest in Customer Satisfaction among Health and Fitness Centers” in 2015 & 2016*
Entrepreneur Franchise 500 2018
#33 Entrepreneur’s America’s Top Global List
#1 Full Service Fitness Franchise in the World

*Gold’s Gym received the highest numerical score among 8 fitness centers in the J.D. Power 2015-2016 Health and Fitness Center Satisfaction Reports. 2016 report based on 2,549 total responses, measuring experiences and perceptions of customers with health and fitness centers, surveyed in May-June 2016. Your experiences may vary. Visit

Get a feel for what it means to be a leader in a huge industry.